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Wednesday, March 08, 2006

Bravo Daniel Franco

I don't watch survivor shows! Okay... I didn't until Daniel Franco...

While flipping through the channels one night, my husband stopped momentarily on Bravo and Project Runway. I'm not sure why he stopped, but when he did, it was the exact moment when Daniel Franco was explaining to the Runway committee why he deserved a second chance on the show (he had been short-lived on season one). Showing the clothing he'd designed, Daniel spoke of mere cloth and thread as if making love to a beautiful women. I was forever hooked. From that moment on I had become a die-hard Daniel Franco fan I watched each subsequent episode as religiously as those who once wanted to know "who shot JR."

Now if you are also a Project Runway fan, you'll know that in the world of fashion, sometimes your in, but after episode four, Daniel Franco was out, so I swore off the show. I couldn't understand how Daniel, who offered up himself for the sake of his team and who had created, what I thought, were the most beautiful lingerie I'd ever seen, had been ousted. His opponent, Santino Rice, had created the most unusual and unwearable items possible and had turned on his team when it looked like it was going to be a competition between them and him.

Ah! But soon I learned and understood that fashion is not about whose clothing is the most beautiful or wearable. No, not at all. It is about innovation.

I knew nothing about fashion coming into the show except that celebrities and rock stars such as Madonna, Gwen Stefani, and Princess Diana seemed to know the best of the best designers and were part of the trickle-down effect of what would soon be hanging from the local department store racks. Now I understand what those bazaar creations on the fashion runway - along with the ridiculously impractical hair and make-up designs - were all about. They are not at all about practicality or wearability, but about innovation. Still don't get it? Let me explain.

Consider auto show in Detroit. Is the main attraction the next Ford or Chevy that will appear in your garage? No. It is the concept cars, the highly technological, sleekly designed oddities that will never see the production line. Why are these concept cars so important? Like the fashion runway they are about innovation. Their concepts and designs will fuel the designs of the everyday cars for years to come. Need more proof?

Think space - outer space. We the American public will not likely have the opportunity to fly into outer space and enjoy a drive-by of the moon. At least not in my lifetime. But the innovations created by these trips have brought new technologies to one and all.

Innovation. That's why Tim Gunn kept saying "it's too safe." Innovation is what keeps us going back to the store to buy yet another outfit when we already have a closet full at home.

Writers are innovators too. I first heard this idea in a lecture with author/psychologist Lindsay Gibson, who explained that it was up to writers help shape the new ideas that we will all later embrace. Writer's, she said, appear sometimes as if they are really out there. They are not always understood by those who know them. But it's with their innovative ideas and means to communicate them to the masses, that we writers are able to change the way the world thinks. Just look at Dan Brown's Da Vinci Code and how its appearance has generated a whole new interest in the realm of religion, history, and medieval myths.

Like Daniel Franco, not all of us will make it to the Olympus Fashion week runway - this season - but we will do our best to make our mark and try our hand at innovations.

Monday, February 06, 2006

Superbowl Commercials Ratings

Here are my top Superbowl commercial ratings:

The FedEx caveman - 5 points
The Budwiser "magic fridge" - 5 points
The Budwiser young clydesdale - 5 points
ESPN cell phone (long version) - 5 points
Full Throttle power drink commercial - 4 points (Pre-game show)
Gillette Fusion - 3 points (but -50 for getting ridiculous about the #of blades on a razor - how long before its a 12 blades?)
Most movie trailers - 0 with an honorable mention to Pirates of the Caribbean (or maybe to Johnny Depp)
Most tv show trailers - 0 with an honorable mention to Desperate Housewives (and I don't even watch the show)
Go Daddy - 1 point (though their banned commercial was better, it was definitely too hot for the mixed superbowl crowd)

I have my own rating system for Superbowl commercials that works as follows:

1 point if I remember the commercial the next day. This is important if the advertiser expects me to tell my friends about it and to get a buzz going about their product.

2 points if I remember the advertised product. It's not a good thing if I confuse which beer company sponsored which commercial or if I don't remember the product at all. If I don't remember the product, how am I going to buy it? Note... if I remember the ad when I see the product, that's worth a half of credit.

2 points if I liked the commercial and felt they made good use of their money. In a past superbowl, I remember one commercial where the ad was for a beauty site, but the URL was so long, I'd forgotten the name of the product, the name of the site, and how to get there before the commercial even faded. I no longer remember the actual commercial at this point, just that I would have gone to their site had I been able to remember it. I wonder if they are even still in business. (Note to self - keep URLs short and to the point.)

After writing this, I looked up a listing of the commercials and the following would have been higher ranking if I hadn't forgotten them by the next morning:

Going to Disney World - 4 points (Hurray! for bringing back a classic, but where was the Seattle side? Was Disney psychic?)
Pepsi Brown and Bubbly - 4 points
Escalade's fashion show (long version) - 4 points (were those real celebs or look-alikes? I liked trying to guess them.)
Touch football - 4 points
CareerBuilder.com monkeys and jackasses - 4 points
I Hid Bud Lite - 4 points
Bud Lite Fixing the Roof - 4 points
H3 Monsters - 4 points
Burger King Whopperetts - 3 points (Definitely memorable, but just kind of weird.)
The Ford and Kermit hybrid - 3 points (Somehow he didn't really sound like Kermit - but I did remember the car!)
Advil Spok - 3 points (Great use of Spok - tell me again, why does he need Advil?)
Sierra Mist - 3 points
The Dove foundation for self esteem - 3 points
The pebble phone - 2 points (It was a very visual commercial... I have no idea which phone company...)
Budwiser Horse football streaker - 2 points (I like the zebra ref better)
Sprint phone with crime deterrent - 2 points (it gave me a laugh but I didn't remember the product - I had to look it up.)
Sharpie retractable pirate mascot - 2 points
Mastercard and McGuyver - 1 point (but I think this one has staying power - almost everyone likes McGuyver.)
Nationwide Fabio - 1 point (I loved the Fabio idea - but remember it as a shampoo commercial)
Don't Judge Too Quickly - 1 point (I didn't get the connection.)
Pepsi Stunt double - 1 point (competition bashing seems to be in season)
Budwiser stadium flip cards - 2 points (because it was not real)
Emerald Nuts - 2 points for making a commercial so dumb, everyone will remember it
manta ray commercial - 1 point (was this for a car?)

You can view a lot of these at the URL below, which is kind of fun. I've also heard rumored there will be a tv special with them and NFL.com will be offering them as a download promotion. AOL is also showing them.

http://superbowl.break.com/superbowl/superbowl.html

The thing that I like about the Superbowl and the expensive commercials is that it gave my family a few hours of fun together. We can all use a little more of that.

Saturday, October 01, 2005

How Prayer Emails Answered My Own Prayer

Tuesday was a trying day. I'd begun sending out emails on prayer for a marketing bonus I'd joined and was not receiving responses in any way, shape or form. I was beginning to feel as if the whole thing was a waste of my time. In fact, I didn't feel I had gotten very many people to even sign up for them.

Then I remembered what I had said in those emails. I asked myself, "What is the first thing I should do?" Prayer Supercharger #1 was "pray the problem."

First I had to decide what the problem really was. I decided the problem on: I am not receiving any responses to my prayer emails.

Then I asked myself, what is the second step? Prayer Supercharge #2 was "expect an answer and in a positive way."

At that point, something distracted me, so I temporarily forgot about the situation.

A little while later, I went looking for an email I had thrown away earlier. When I opened my trash, I received a big surprise. I found a bunch of emails in there from people who had subscribed to my prayer emails. For some reason, my email software had thought they were spam. I quickly grabbed them up, dusted them off, and put them into the correct folder so I could begin sending them my prayer emails. (Unfortunately, because my trash had been set to empty automatically, I may have lost more of them unknowingly.)

I thought, "Finding those emails is encouraging. I prayed my problem and already God had sent me an answer."

Around that same time, I learned my message board and discussion group (possibilities-subscribe@icantransform.com) were not functioning as they should. I thought, "How are people supposed to respond when the software isn't working?" I had put it together so fast, I hadn't had time to try it myself. So while I waited to hear back from people on how the Prayer Superchargers were working, any one who tried to post had been turned away. Just knowing I could fix the problem felt like another answer to my prayer.

Then, something else amazing happened.

Earlier in the day, I had received a call from Helen Shanley. I don't know if you are familiar with her, but she is an amazing woman. She is getting on in years but has not let that stop her from guiding people through tremendous visualizations that help heal their lives.

I had been particularly interested in hearing from Helen since she used images and archetypes for finding life correlations much the same as I do in my book Transformational Healing. I was curious how her methods would parallel mine.

In my visualization, which lasted about a half hour or more, I saw many symbols, colors, and images that will take me quite awhile to fully understand and utilize. However, some of the messages from these symbols stood out right away. For instance, I have always felt a great affinity for trees and a giant oak appeared as part of my walk with Helen.

The tree, for me, represented a mirror image of myself. The leaves rustling in the wind represented my connection with God and His inspirational touch. The core, which was hollow, represented my physical body and it's presence here on earth. The roots showed me the depths of my thoughts and the vast civilization of knowledge and skill awaiting for me to explore and utilize in my daily life.

From the images found in the visualization with Helen, I reminded myself of the values and purpose I'd set out to fulfill by writing my book. I was reminded, too, of the tremendous resources available to me, to us all, in obtaining our heart's desires.

When we were done, Helen said, "It appears that you are on track with your passions and purpose."

Later, as I pondered all that I had seen and what Helen said, I wondered if I should have asked her more questions. I wrote to her and asked if she could elaborate on what she said meant. She wrote back:

"What I meant was: This imagery is (can be) a dialog with Spirit, which hands up what you're ready for. In your case, I felt that you were being affirmed in all directions, both personal and collective, divine and human. And that whatever you're doing is on the right track."

Now, I want to tell you the most amazing part of all. Do you know when I received this email from her? About the same time as I sat questioning myself, wondering if I had wasted my time, wondering if I had helped anyone with my prayer emails, of which only two of seven have gone out.

Do you know that her message was so important to me that I had to go back, about fifteen minutes later, and read it again. Particularly this part: "I felt that you were being affirmed in all directions, both personal and collective, divine and human. And that whatever you're doing is on the right track."

It was almost as if I were in a time warp and the words "...whatever you're doing is on the right track..." repeated over and over in my mind until I "got it."

From that, I was encouraged to continue with the prayer emails I've been sending and continuing waiting on God to send the answers to my problems. I will also continue working with the images received during my visualization with Helen, and look forward to working with her again and in reading her book Sugar on My Lettuce.

JLS

Friday, September 30, 2005

Transformational Healing

TRANSFORMATIONAL HEALING:
Five Surprisingly Simple Keys Designed to Redirect Your Life Toward Wellness, Purpose, and Prosperity

Dramatically heal your body-mind and
Live the life you always dreamed

Diagnosed with cancer at age twenty-four, Jamie didn't believe she'd ever live to see her then two-year-old son grow up. Then a dream helped Jamie turn her diagnosis around. Not only did she recover from the disease, but less than one month later and despite her doctor's assurance of its impossibility, Jamie became pregnant with her second son. Though she would survive two more near death experiences (NDEs) and face several other life-threatening conditions, she has learned how to overcome the ravages of disease and their accompanying strife. She has discovered how to unlock the meaning of her ailments and turn them into a map for success, purpose, and prosperity.

Do you wish you could change your life for the better? If you answered yes, Transformational Healing is for you. Crammed into this 428-page book are eighteen mind-opening, easy-to-do exercises, and plenty of straightforward advice to show you how to:

• Reveal the startling, life-changing messages that are hidden in your ailments

• Uncover the guidance that is readily available to you through your family's heritage

• Awaken your body's ability for healing and unlock the hidden power of your mind

• Discover and attain your life's highest purpose and create the life you've always wanted

"Don't let the seemingly simple exercises and easy to implement programs fool you. This book is packed with power! Saloff's uncomplicated approach, backed by her own experience, shows you how self-healing can be mastered by anyone."
Dr. Nell M. Rodgers, DC MN, author of Puppet or Puppeteer: You Hold the Key to the Life You Really Want

"Beyond Caroline Myss and Louise Hay, this work shares everything you need to know, from the deepest of all places, whether you believe your malady be of a physical, emotional, mental, or spiritual nature, or all of the above." Tom Bird, author of (Write) Right From God

"A refreshing and unique way to look at illness and healing. I would recommend Transformational Healing to anyone, not just those who are sick."
Joseph Korn, author of Dowsing: A Path to Enlightenment

"Beyond Caroline Myss and Louise Hay, this work shares everything you need to know, from the deepest of all places, whether you believe your malady be of a physical, emotional, mental, or spiritual nature, or all of the above." Tom Bird, author of (Write) Right From God